SERVICES
Digital and
Social Media
Marketing is no longer about the stuff that you make, but about the stories you tell. (Seth Godin)
86% of investors say they take action on content they receive.
A digital strategy enables company’s to communicate with a broader audience and increase their visibility across the local, and international sphere.
At Core, we assist you to integrate digital and social communications in to your daily communication efforts in order to reach your desired audiences through effective messaging utilising the most powerful channels.
A communication strategy is not a one size fits all, and our team of experts works closely with each client to customise a digital strategy to meet your business objectives.
With a sound understanding of the Natural Resources sector, we leverage our knowledge to provide messaging that falls within the regulatory requirements, is balanced and presents your narrative in a compelling manner that resonates with your target audiences.
Our digital and social media services include:
Asset Creation
Account Management
Media and Messaging
Data and Analytics
Why do mining firms need social media?
Community Engagement
Social media provides a platform to showcase the extent of their social and economic contributions by sharing photos and content. This helps strengthen both community and government relationships.
Influence Public Perception
Social platforms lend a strong voice to individuals and can sway public opinion. They provide the space to both respond to public concerns and engage proactively in informing and shaping public opinion.
Attract Investors
Many asset managers incorporate social media news as part of their research. Using a “hashtag or cashtag search,” investors look for investment ideas or use the power of social media to gauge sentiment of a particular stock. A social media presence enables companies to get onto these investors’ radars.
Recruit Top Talent
Many recruiters rely on social media to headhunt top talent and equally, top talent turns to social media when seeking their next position. Posting your existing career listings increases the chance that it will reach the right people and improve the chances of succeeding in your search.
Looking to integrate social media into your communications strategy?
Contact us today.